Author: Stephen J. Dubner, Steven D. Levitt
Publisher: William Morrow (2006)
Binding: Hardcover, 320 pages
The book is a collection of economic articles written by Levitt, translated into prose meant for a wide audience. Levitt, who in the book is ascribed the epithet "rogue economist", had already gained a reputation in academia for applying economic theory to diverse subjects not usually covered by "traditional" economists; he does, however, accept the standard neoclassical microeconomic model of rational utility-maximization. In Freakonomics, Levitt and Dubner argue that economics is, at root, the study of incentives. The book's topics include: